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Hello

As a digital marketer with a focus on retention & lifecycle marketing, I help eCommerce brands transform first-time buyers into lifelong customers. I craft campaigns that not only capture attention but build lasting connections, blending data-driven strategy with creative storytelling. With a strong pulse on eCommerce trends and customer behavior, I create meaningful experiences that elevate brand presence and drive sustainable growth. My approach is equal parts strategy and creativity—because lasting growth comes from more than just clicks; it comes from connection.

Published Work

A collection of my strategies, insights, and results featured by leading marketing technology partners and agencies I've worked with. These publications highlight real-world approaches to driving growth, improving customer retention, and building impactful marketing programs.

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TapCart x Midnight Hour

95% Revenue Surge through App-First Gamifcation

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PostPilot x Bones Coffee

6.43x ROAS generated through custom direct mail catalog

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Digioh x EMUAID

47.5X ROI through ZPD personalization & idetenification

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Zaymo x Midnight Hour

Reactivation through in-email quizzes.

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Postscript x Midnight Hour

SMS to RCS: 42% increase in revenue per message

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Klaviyo x RevAir

+136% CTR and +75% in revenue through ZPD activation

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